For brands
More real content.
More impact.
Fewer complications.
Connect with verified creators to produce authentic content that converts and scales your results.
- Authentic content
that builds trust - Measurable results
that scale - Secure payments
released on approval - No manual management
or negotiations
Brands already creating impact with Oterian
UGC that powers your brand
Content that converts. Results that grow.
Real content created by real people that connects with real audiences.
Measure every collaboration with clear metrics: reach, engagement, clicks and conversions.
Launch dozens or hundreds of content pieces without increasing your workload.
The whole process is managed so you can focus on growing your brand.
This easy
From idea to results in 7 steps
Set up your campaign in minutes with step-by-step guidance.
The ideal creators receive your invitation.
Compare profiles and choose the best fits.
Manage shipping and the creator confirms receipt.
Receive the content and request changes if needed.
The content is published and registered.
You pay the creator when you approve the content.
Great for any goal
Use it at every stage of your funnel
Brand awareness
Consideration and trust
Product launches
Paid content
Performance and sales
Retargeting and remarketing
“With Oterian we got 200+ UGC content pieces in 3 weeks. Our ROAS took off and our audience trusts our brand much more.”
Laura Fernández
Growth Marketing Manager at PRIMOR
Frequently asked questions
How much does launching a campaign cost?
Each creator publishes their rates and you see the final price before hiring, fee included. No subscriptions or lock-in: you only pay for the collaborations you approve.
When do I pay creators?
When you approve the content and the order completes. Until then, the amount is held on the platform: there are never upfront payments.
What does the price include?
Content creation following your brief, the revisions included in the creator’s service and, if you purchase it, the usage rights license with its contract.
Can I use the content in ads?
Yes, by purchasing the corresponding rights license (3, 6 or 12 months, or indefinite). The PDF contract is available in your panel.
Who pays for product shipping?
The brand ships the product to the creator and covers shipping. Tracking and receipt confirmation are registered on the platform.
Can I work with creators from other countries?
Yes. The catalog is international and you can filter by country and audience language.
Ready to create impact together?
Join Oterian and start collaborating with creators who love your brand.